How AWeber Helps You Sell Your Stuff Online
When it comes to building a profitable relationship with customers, email marketing is not only the best way to stay in touch, and is relatively inexpensive as well. I’ve experimented with literally dozens of scripts, contact forms, capture engines and auto-responder services, both hosted on my server and third-party servers. I’ve tried i-Contact, GetResponse, AutoresponderPlus, Interspire Email Marketer and AWeber as autoresponder options.
When searching for an email campaign tool that allows you to continually stay in touch with your followers, what do you look for? The whole reason you’d want to have an email campaign tool is to be able to sell your products, services or affiliate programs through the method of creating relationships, building trust and providing solutions. Your solutions are provided via your email marketing campaigns.
Now, to be frank, I stuck with Interspire for quite a long time as I could host it on my own server and I had complete control over the code of the software. What I’ve found is that it can be pretty good for you if you’re starting out and for a list upto a 1000 people. It’s got awesome professional designs, interfaces and compatibility with web templates.
But if your business is scaling big and you need some organization dedicated to handling the software, without overloading the cron timer of your server, AWeber is undoubtedly the Rolls Royce of autoresponders.
I’ve used AWeber as well for a long time and it’s been an awesome choice! So here’s my honest and kick-butt AWeber review for you…
It’s external, so obviously no load on your server. Plus, you just setup the campaign and select the form, no fiddling with the code if you don’t have a clue about design and programming. AWeber is a communications company that provides email support. The first thing I looked for when linking to their website was the features they offer. Following are the main features I really liked:
1. A Good ROI (return on investment)
I figured out the math, when I started with their original plan and standard subscriber limit, I was averaging a very nice ROI every month. This can be huge when you’re just starting out, because you’re testing the waters in your business and email marketing is nothing but a huge split test in the beginning.
When you upgrade to more subscribers and more lists, you’ll be paying more but you’ll be earning more from a larger list as well. So the ratio of profitability persists.
2. Quick Creation and Sending of Email Newsletters
You can import your existing email templates or even create those that fit your needs. Then cycle between those to see which ones are getting the best response using AWeber’s tracking features and campaign statistics. The best part is, it’s easy and gets done at the click of a button.
The autoresponder follow up series was important to me. I wanted a system that allowed me to automate my communication so I can respond when I’m teaching yoga or sleeping! You can set up your emails in advance with the autoresponder system which allows you to schedule when your letters go out.
3. Scheduling of Mail Campaigns
If you’re planning ahead or are unconfirmed of the future time chart of your JVs, then just schedule the ready campaigns for a time in the future with their date feature or use the dropdown calenders.
You can even set an entire sequence of emails to be sent out during a content reception plan or a launch sequence of videos that you want your list to be.
With Aweber tracking you can see who opened your messages and who didn’t, which links were clicked (and by whom), how much revenue your message generated and how many people unsubscribed.
4. Easy List Management
You can start a separate list for all your campaigns and even merge your lists. Further integrate lists with your RSS feeds to deliver new content from your AWeber account directly into the browsers of all your subscribers.
You can also easily segregate and filter contacts from your lists to send special communications. Unsubscribing is easy for the contact as the mail will NOT end up in their spam box and can be done at the click of a button.
You can manage your subscribers – collect, manage and send to specific segments of your subscribers.
You can choose between sending plain text emails or beautiful HTML templates with over 150 different styles to choose from. I have found the templates to be easy to work with and the drag and drop method of building your newsletter makes it a piece of cake to create a nice document.
5. Awesome Optin Form Designs
AWeber autoresponder services offer you tons of email templates to choose from according to the design and feel of the webpage you will use the optin form on, so that it can easily blend in with the visuals as well as the code on that page, without looking extraordinarily out of place or UN-professional.You can create attractive looking sign up forms and edit them as you see fit. There are a variety of designs to choose from. You can even add a graphic to your sign up form.
6. Training and Support
Training is important when using a marketing tool. You want concise video and print tutorials to help you easily figure out how everything works. AWeber has a very thorough library of tutorials. And… when you can’t figure something out, you can always contact them and they will get you an answer. I have been very happy with the customer service and have hardly ever had to contact them because their instructions are so clear.
Pricing is also an important consideration. For Free you can try AWeber for a month. I think that’s a pretty good deal. After that, you pay $19 per month and have full access to all the features for up to 500 email subscribers. The prices increase from there, but you don’t have to worry about that until you get a bunch of subscribers. That’s the tricky part about online marketing – driving traffic and getting subscribers. Give up one Starbucks venti cappucino per week and your email marketing costs are covered!
8. Affiliate Program
One nice feature for online marketers is the affiliate program. It seems to make sense that if you are using and loving the product, you can refer others to it also and AWeber will pay you a commission when someone purchases from you. I doubt you would make a fortune from this one product; however, every dime adds up and why not create a variety of income streams that add up?
9. Additional Help
The Aweber Blog is very helpful. They are always coming up with ideas to help you understand online marketing even better and how to maximize your time and efforts with email marketing.
I was looking for simplicity, which means I didn’t have to spend hours upon hours figuring out the system. AWeber was easy to figure out and I had trouble with another system I used (which was free). Simplicity and time saving go hand in hand.
I highly recommend AWeber Communications for your Email Support and marketing. As you can see in the graphic below, I Love AWeber. I’m not the only one. Most of the people I know using email marketing programs are using AWeber. Don’t take my word for it. For free absolutely you can try it for one month and see how you like it. If you are going to build any kind of a list where you are communicating to that list regularly and providing solutions to your subscribers, you need this tool to be an effective marketer.